Seo for Authors
Nonfiction / Manual
Whatever you do, the question is still the same: how do you get noticed?
Search Engine Optimisation or SEO is a long-term marketing tactic that will point readers in the right direction. It will ultimately increase your discoverability and the traffic to your website, increase the awareness of your author business and bring you book sales. Better yet: SEO principles also apply to Amazon!
In this book, you’ll learn:
- Why is SEO important and what’s a ranking factor;
- What’s the intent behind a search;
- What are the different type of keywords and which one to use;
- How to look for keywords in search engines and Amazon;
- How to look at the competition in the search results;
- How to optimize a piece of content for search engines such as Google, Bing, etc.;
- How to optimize your Amazon sales pages with SEO in mind;
- And much, much more!
As featured in
Praise for SEO for Authors
"Search Engine Optimisation is not an easy concept to undertake but Estelle is an expert in the subject and an author, so she is in the perfect position to guide others in the subject."
"This guide is clear and written in layman's terms so that even I could follow it! The advice is well explained and easily actionable and I'm really looking forward to putting it into action."
"SEO can be murky to most of us, but Estelle breaks this concept down into digestible bits of information. She clarifies unknown terms by using simple and direct language."
"I appreciated the simple way the author breaks down the thinking behind SEO and why it's worth doing the work. I've tried out a couple of the exploratory searches and am excited to implement the keywords I've found in my Amazon book pages!"
"It explores a lot of things I didn't even think about and overall this book has helped a lot. I look forward to putting this new knowledge to use."
About the author
Estelle Van de Velde is a Belgian indie author with a Master’s in Creative Writing from Brunel University London. She has 10 years of experience in digital marketing and is passionate about all things self-publishing. When not writing, she enjoys playing with her son or singing along a Disney tune.